Three related words are mission, evangelization, and transformation. With which word do you most identify? Almost any corporation, non-profit organization, or church will have a mission statement. Mission has to do with individual or corporate purpose. Transformation echoes a desire for positive change in society (educational, social, and economic embetterment). Justice causes easily come to mind. Evangelization, however, is often considered to be a less welcome word. It is often equated with proselytization, the attempt to convert from one religion to another – a taboo in our Canadian culture. It is viewed as an expression of intolerance, disrespect, and arrogance. What is at the heart of Christ’s mission?